Getting Americans On-Board With Clean Energy

This week the White House convened leaders from across the administration to announce new federal investments in building energy efficiency and electrification, while Secretary of Energy Jennifer Granholm outlined the immediate actions the Department of Energy would take to help meet this goal. DOE announced sweeping actions to power more American homes and buildings with cleaner, smarter, and more affordable energy services that would sharply reduce the building sector’s greenhouse gas emissions.

Electrification was the theme of the week as President Biden also test drove the new Ford F-150 Lightning electric truck in Dearborn, MI, and highlighted the truck’s power and efficiency.

While electrification and the transition to a clean energy economy are exciting and much-needed, all Americans have to envision themselves in this green new future–even the skeptical ones. That was precisely the question that Third Way’s Josh Freed asked Secretary Granholm recently: how do we get enough Americans on board with clean energy and electrification to build the political will to enact needed policies?

As the Secretary explained, “It’s difficult to see yourself in a position that doesn’t exist yet in your community.” Thus it’s the job of federal agencies and lawmakers to ensure all communities have the specific tools to participate in the jobs and feel the benefits of a green economy.  DOE specifically “is laser-focused on researching, developing, and deploying the kinds of clean technologies and sustainable building methods that are going to work everywhere.”

What’s more, is that people need to feel the tangible effects of green policies at home, Granholm added,

This transition to a cleaner and more sustainable future means that people will save money. How do you see this happen for you personally? Because it’s in your pocketbook.”

Lower energy bills, cheaper fuels, cleaner air, and healthier communities are all the benefits of clean energy and electrification.

Check out the full interview for more of the Secretary’s thoughts and DOE’s clean energy accomplishments thus far.

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