One Cool Thing: Earth Day at 50

On Sunday, February 2, Earth Day Network ran a full-page ad in The New York Times announcing a global day of activism to mark the 50th anniversary of Earth Day on April 22, 2020.  The advertisement ran nearly 50 years to the day that a full-page ad in The New York Times used the words “Earth Day” for the first time.

“The New York Times ad changed everything,” said Denis Hayes, coordinator of the first Earth Day. “The ad issued a call to all Americans about the state of our planet.  Once it ran, millions of people joined this national effort.”

Like the first full-page ad, Sunday’s ad is a call to action to millions to unite to tackle environmental degradation and the climate crisis of today.

Read more about the two ads and ways in which you can get involved with Earth Day festivities this spring.

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