One Cool Thing: Earth Day at 50

On Sunday, February 2, Earth Day Network ran a full-page ad in The New York Times announcing a global day of activism to mark the 50th anniversary of Earth Day on April 22, 2020.  The advertisement ran nearly 50 years to the day that a full-page ad in The New York Times used the words “Earth Day” for the first time.

“The New York Times ad changed everything,” said Denis Hayes, coordinator of the first Earth Day. “The ad issued a call to all Americans about the state of our planet.  Once it ran, millions of people joined this national effort.”

Like the first full-page ad, Sunday’s ad is a call to action to millions to unite to tackle environmental degradation and the climate crisis of today.

Read more about the two ads and ways in which you can get involved with Earth Day festivities this spring.

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New WWF Report Shines a Light on Getting Rid of Ghost Gear

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The World Wildlife Fund (WWF) issued a new report yesterday illuminating the devastating impact of derelict or abandoned fishing gear in the ocean (aka “ghost gear”), and the numbers are terrifying — between 500,000 and 1,000,000 tons of ghost gear wind up in the ocean EACH YEAR!

Why This Matters:  While fishing gear that is in use is a threat to marine life like whales, abandoned fishing gear is just a tragedy waiting to happen and completely needless — eliminating it is totally within our control.

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The Call for a Global Treaty to Address Plastic Waste Grows Stronger

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COVID-19 Brings Clothes Recycling to a Halt

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Why this matters:  The fashion industry is the second-biggest consumer of water and is responsible for up to 10% of global carbon emissions.

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