• Sustainability

Can This Year’s Super Bowl Score Zero?

• #SuperBowlLIV
• Bud Light
• Hard Rock Stadium
• Miami
• recycling
• Super Bowl LIV

The organizers of Super Bowl LIV at Miami’s Hard Rock Stadium have a game plan to get to zero — they want none of the big game’s expected 160,000 pounds of waste to end up in a landfill.  Our friends at National Geographic reported this week that the organizers’ plan is that aluminum cups and cans (yep no plastic ones) will go to a recycling center, utensils and napkins to a compost facility, and the rest to a plant where it will be burned for energy.

Why This Matters:  There is no bigger stage than the Super Bowl to send a message about reducing our trash “footprint.”