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Every day, the world loses an area of tree cover about the size of New York City from deforestation. World Wildlife Fund’s new Forests Forward campaign partners with companies to help improve forest management and trade. Companies like Kimberly-Clark and Lowe’s have already signed on, committing to the program’s three pillars:
Creating responsible supply chains: redesigning how companies source products or packaging that can impact forests
Improving forest management: working with companies that manage forests to improve biodiversity and support the local community
Providing opportunity for nature, climate, and communities
Why This Matters: More than half of the world’s forests are designated for production, so how they are managed and protected matters. The Forests Forward campaign recognizes these timber farms are important “not just for the wood they supply but for the many other benefits they provide,” WWF writes. Healthy forests provide a whole array of benefits, from locking in carbon to reducing erosion to housing wildlife. By partnering with large companies that sell paper and wood products, the program aims to promote more sustainable timber plantation management and restore forest landscapes.
Program Gives Companies Structure for Climate Goals: The Forest Forward program sees possibility in working with industry to both boost timber production while preventing future forest degradation.
“Over the past few years, we’ve seen a groundswell of ambition from companies that want to take action for forests to deliver on their nature and climate commitments,” Kerry Cesareo, WWF’s senior vice president for forests, said in a statement. “What’s needed is the guidance to pair this ambition with meaningful actions to reduce companies’ footprints and provide landscape opportunities grounded in science and respect for local communities.”
For the International Paper Company, the program is an opportunity to hit their end-of-decade climate targets: “Planting trees alone is not enough to meet our Vision 2030 commitments to the health of forests or climate,” Sophie Beckham, Chief Sustainability Officer, International Paper Company said in a statement. “We’re excited to be a part of Forests Forward to deepen our understanding and practice of integrating science into our decision-making and to implement solutions that deliver positive results for people and the planet.”
By Ashira Morris, ODP Staff Writer Earlier this year, Ecuador’s new President Guillermo Lasso issued decrees to expand oil and mining projects in the Amazon. Indigenous communities from the country’s rainforest are now suing the government in an effort to stop these projects, calling them a “policy of death,” according to reporting by Reuters. Community […]
By Ashira Morris, ODP Staff Writer The giant sequoia trees in California’s Sequoia National Park are over 1,000 years old and could live another 2,000 years, but climate change-fueled fires are killing them. The trees can usually withstand the flames, but the intensity of recent fires has been overpowering. Last year’s Castle Fire killed up […]
By Amy Lupica, ODP Daily Editor As wildfires and deforestation grip the Amazon rainforest, Indigenous communities are urging world governments to pledge to protect 80% of the forest by 2025. The groups launched their campaign at a biodiversity conference in France, where experts from around the world are laying the groundwork for the UN’s delayed […]
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