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Fashion house Prada is transforming the material used to make its iconic nylon bags and accessories, which have been a brand staple since 1984, into something more sustainable. The company is partnering with Aquafil, an Italian textile producer, to produce sustainable nylon, Econyl. This material can be continuously recycled, is made out plastic waste from oceans and fishing nets as well as textile fiber waste.
Proud to be Prada: Prada intends to convert all of its virgin nylon into Econyl by 2021, and in the meantime has launched a new capsule collection, Re-Nylon, consisting of six classic Prada nylon bags made from the environmentally friendly material. As Lorenzo Bertelli, the Prada Group Head of Marketing and Communication, told CNN “This collection will allow us to make our contribution and create products without using new resources.” Prada’s transition to Econyl aligns with Prada’s recent decision to go fur-free, along with the sister line Miu Miu, and highlights the brand’s continued effort towards promoting a responsible business
Much Needed Move: Currently, the fashion industry is the second-largest polluter in the world. From the toxic waste of textile factories that get dumped into rivers to the millions of microfibers released into our oceans due to synthetic garments, the environmental impact of what we wear is staggering. Synthetic fibers like nylon are plastic fibers can take up to 200 years to decompose and yet still are used in 72 percent of all manufactured clothing.
Why This Matters: While Prada as a brand may not be accessible to many consumers, it’s a major player in the fashion industry and can influence other fashion houses and retail brands to follow suit and address the nylon pollution problem. As you might recall Miranda Priestly explaining to us, big fashion houses set the tone for the materials and styles that will become widely sold. Prada is about as big as it gets and hopefully, can make an impact on the future of textile manufacturing.
By Ashira Morris, ODP Staff Writer Those three arrows in a triangle are an easy shorthand for recyclables, but there’s one problem: just because the symbol is printed on a product, doesn’t necessarily mean the item is recyclable. It simply informs consumers of the type of plastic used based on the number within the arrows. […]
“Recycling just got saucy.” Taco Bell has announced that it’s teaming up with recycling firm TerraCycle to keep its iconic sauce packets out of landfills. The company says that more than 8 billion of their spicy sauce packets end up in landfills each year, but with this new partnership, those friendly packets can become something […]
Sky Sports, Tottenham Hotspur Football Club, the Premier League, and COP26 have teamed up to put on the world’s first major net-zero football game (or Soccer game as it’s called in the US). #GameZero, featuring Tottenham vs. Chelsea, will be a showcase of how fans, teams, and broadcasters can move toward a net-zero future. The […]
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